Saturday, November 1, 2008

Gwyneth's GOOP

Photo: Gwyneth Paltrow on Flickr

Soon you will be able to take a look into the mind, closet, and kitchen of Gwyneth Paltrow. She is starting a blog! And it's called, um, GOOP. It's unclear at this point what exactly the name means.

The site is apparently set to launch soon.

"My life is good because I am not passive about it. I want to nourish what is real, and I want to do it without wasting time. I love to travel, to cook, to eat, to take care of my body and mind, to work hard. I love being a mother who has to overcome my bad qualities to be a good mother. I love being in spaces that are clean and feel nice." Gwyneth Paltrow

It appears that this will be a place online where Gwyneth can share recipes and stories about her life, her thoughts about the best products and services for women and mothers -- like a mommy-blog, but with a touch of celebrity.

While I was skeptical at first, I must admit that I'm now kind of charmed. The first e-newsletter includes an easy-to-wear fashion tip — variations on the grey tank and leggings uniform, topped with a sweet little pea coat. Plus, she models all the adorable outfits herself. The latest "nourishes the inner aspect" with sage advice from the likes of Deepak Chopra and Sufi Shaikh Kabir Helminski. Next time, the pedigreed blonde promises recipes for vegan pancakes and tuna sandwiches.

I'm definitely curious to see where this goes. What do you think? Will you check her site out?


Keira-Anne said...

Well, since I am Gwyneth Paltrow, then yah I'll probably be checking out her blog :)

tina said...

Hi Jennifer,
I stumbled on your blog via the lovely smellydanielly ... and your blog is charming

Seeing that I myself am a pretty young and hip mama, I am tres curious about Gwyneth's blog .. thanks for sharing the link.

kudos from the tdot

Melissa said...

I saw a few pics of her endorsing GOOP, but I wasn't exactly sure what it was...since I am a fan of hers, I will definitely check it. Thanks for posting!

Leigh said...

She seems to shy away from the public eye at times, so this is an interesting move. I'll probably check it out.

Miss 604 said...

Hmm usually "GOOP" is "Graphical Object-Oriented Programming" but somehow I don't think that's what she is going for :-P

Katie Killary said...

Yeah I've seen it! It's off to a good start I guess.

Jen (MahaloFashion) said...

wow I'm surprised, she normally tries to keep everything so darn private!!

Xander Qruze said...

GOOP? err...[G]wyneth's [O]utside the [O]rdinary [P]osts? heheh..ok..bad abbreviation..;]


VancityAllie said...

Hey Ms. Stoddart! :)

Wow I had no idea she was starting a blog. Thanks for posting this.

I'll probably check it every once in a while, but I am surprised that she is starting a blog. You don't hear about her much in the media these days.

MardaMischa said...

I absolutely adore her! I will definitely be checking it out.